Martin Luther started making beef jerky as a side hobby, while owning and operating the local meat locker. When he realized how popular the demand was for his beef jerky, he decided to sell the locker and focus on producing beef jerky only.

As the demand grew, Martin decided to have his jerky federally inspected, which allowed him to ship his jerky nationwide. In the summer of 1989 the new smokehouse was built and in September of that same year, it was up and running.

In 2012, lifetime resident of LeRoy, Brad Pankey purchased the business from Martin and continued the production of the delicious beef jerky we all love.